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ITSPmagazine Blog — By Sean and Marco
6 articles matching
How to Market to Cybersecurity's Most Elusive Buyers: AI, Emotion, and the Human Touch - Interview with Gianna Whitver and Maria Velasquez | Cyber Marketing Con 2025 Coverage | On Location with Sean Martin and Marco Ciappelli
Cybersecurity marketing demands a different playbook. Gianna Whitver and Maria Velasquez, founders of the Cybersecurity Marketing Society, explain why emotional intelligence trumps technical specs when reaching stressed, elusive security buyers—and how CyberMarketingCon 2025 equips marketers with AI tools and timeless
First CISO Charged by SEC: Tim Brown on Trust, Context, and Leading Through Crisis - Interview with Tim Brown | AISA CyberCon Melbourne 2025 Coverage | On Location with Sean Martin and Marco Ciappelli
Tim Brown's job changed overnight. December 11th, he was the CISO at SolarWinds managing security operations. December 12th, he was leading the response to one of the most scrutinized cybersecurity incidents in history.
Everyone Is Protecting My Password, But Who Is Protecting My Toilet Paper? - Interview with Amberley Brady | AISA CyberCon Melbourne 2025 Coverage | On Location with Sean Martin and Marco Ciappelli
Empty shelves trigger something primal in us now. We've lived through the panic, the uncertainty, the realization that our food supply isn't as secure as we thought. Amberley Brady hasn't forgotten that feeling, and she's turned it into action.
Beyond Blame: Navigating the Digital World with Our Kids - Interview with Jacqueline (JJ) Jayne | AISA CyberCon Melbourne 2025 Coverage | On Location with Sean Martin and Marco Ciappelli
There's something fundamentally broken in how we approach online safety for young people. We're quick to point fingers—at tech companies, at schools, at kids themselves—but Jacqueline Jayne (JJ) wants to change that conversation entirely.
Recapping Black Hat 2024 and What’s Next | On Location Coverage with Sean Martin and Marco Ciappelli
Join Sean Martin and Marco Ciappelli as they recap their experiences at Black Hat 2024 and discuss what's on the horizon. This episode explores not just the event highlights but also upcoming adventures and insights from their latest newsletters.
Jump Into Our DeLorean and Travel Back and Forth Into the Future | An Infosecurity Europe 2024 Conversation with Madelein van der Hout and Paul McKay from Forrester | On Location Coverage with Sean Martin and Marco Ciappelli
Join Marco Ciappelli and Sean Martin as they sit down with experts at Infosecurity Europe 2024 to discuss the evolution, challenges, and human aspects of the cybersecurity industry.