Thank you for trusting ITSPmagazine for your Promotional stories
Below you’ll find the Content Creation programs we are currently offering, starting at $650
Promotional Conversations | Marketing-Ready Content Assets
Custom Content That Combines Strategic Advisory, Professional Production, and Thought Leadership
We partners with your marketing and content teams to strategize, record, and produce promotional conversations that become multi-format, reusable assets: video, audio, and articles.
These conversations are designed for use across your content marketing programs, product launches, demand generation, partner marketing, account-based marketing (ABM), sales enablement, and field campaigns.
What sets us apart:
Advisory-first – We know the market and the messages that resonate, helping you shape the topic, theme, content flow, and speaker mix.
Professional production – Each session is recorded, moderated, and polished into high-quality assets you can use across your sales and marketing efforts.
Multi-format output – From a single session, you receive video, audio, and written deliverables ready for your own channels and distribution.
Optional hosting – You own the content; however, we can also host on several ITSPmagazine platforms for bonus reach.
Thought leadership – Independent moderation and analyst/journalist-driven direction by Sean Martin and Marco Ciappelli ensures credibility, engaging dialogue, and audience trust.
Content Creation Programs
All of our content programs are valuable for your branding, marketing, thought leadership, and communications programs:
Product Marketing — Content Marketing — Partner Marketing — Executive Comms and PR — Social and Digital
Field Marketing — Integrated GTM — Partner Alliances — Regional Field Teams — Sales Enablement — and more …
Full-Length Brand Conversation
What You Get
You receive a strategically planned and professionally moderated conversation, designed to highlight your message with thought-leadership perspectives. The outcome includes polished video, audio, and a companion article that you fully own.
Sample Use Cases
Use cases range from company launches, origin stories, and leadership vision to deep dives on solutions, platforms, or research findings. They also include customer success stories, analyst or advisor collaborations, and multi-stakeholder discussions with partners, customers, and executives. This is your chance to tell you company story.
Brand Spotlight Conversation
What You Get
This program delivers a rapid-turn, focused conversation that highlights a single high-value message with agility for campaigns. You receive concise video, audio, and a short article you can reuse.
Sample Use Cases
Use cases include telling a company’s origin story, sharing news or updates, and announcing partnerships or integrations. They can also cover sector-specific campaign messages, quick customer case study snapshots, and promotional teasers to drive webinar or event registration. The possibilities are endless.
Webinars and Panels Moderation
What You Get
We bring independent journalism and analysis expertise to moderate and strategize your webinars and panels. As experienced journalists and analysts, we work with you to determine the best way to present your message, ensuring credible and engaging conversations. You host on your platform (preferred) while we provide professional moderation, or we can host while you retain all content and leads. Our service is the moderation and strategic guidance—you keep everything else.
Sample Use Cases
Live thought-leadership sessions where our independent perspective adds credibility to your message. Customer or partner panels that we moderate to showcase real outcomes authentically. Product enablement sessions with guided demos where professional moderation keeps the focus sharp. Interactive community discussions that benefit from our journalistic approach to asking the right questions and managing the conversation flow.
The Annual Program
Most Popular Program: 4 Brand Stories + 2 Webinars
See Featured Client Examples | Pricing
Custom branded content created and published on your own schedule. Including in this program is a ~monthly strategy/planning meeting with Sean and Marco. We will handle everything from creative brainstorming to recording to production.
Note: You can schedule the timing for each program item based on your unique marketing calendar, budget, and business needs.
Event Briefings and Conference Coverage Sponsorships
Connect Your Brand to Major Industry Events
Sponsor our coverage of RSA Conference, Black Hat, SecTor, CES, NAMM, Infosecurity Europe, CyberCon Australie (AISA), Viva Tech, SmartCity Expo, IBC, OWASP AppSec, and many more events (small and large) when industry attention is at its peak.
When major industry events happen, that's where attention focuses. Your brand becomes part of the most important conversations in technology and cybersecurity. Whether we're on-site or virtual/remote, we find the best stories and we make your brand part of that story.
Your Promotional Brand Story (Event Briefing) Episode is hosted by Sean Martin and Marco Ciappelli, delivering your message to engaged audiences across all ITSPmagazine platforms. No booth or event attendance required—we bring the value to you.
Complete Event Coverage Sponsorship means your brand sponsors all our editorial content before, during, and after the event. This includes every article we write, all audio and video episodes—both remote conversations and on-location recordings when we're there—plus comprehensive pre-event promotional content, event-week amplification, and multi-platform distribution. You also get banner advertising to promote what you're presenting at the event or any campaign you want to associate with the coverage. You retain full usage rights for your marketing, extending the value well beyond the event itself.
Ready to connect with engaged audiences during major industry events?
Explore our upcoming coverage and see examples of prior events and conferences
