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ITSPmagazine Blog — By Sean and Marco

Insight and Conversations: Articles, videos, podcasts, and galleries from Sean, Marco, and other experts and vendors from around the world.

11 articles matching

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No Brand Is a Brand — What a Store in Ginza Taught Me About Something I Wrote in 1996

Ginza on a weekday afternoon. Chanel. Dior. Louis Vuitton. Gucci. Cartier. Bulgari. Glass, gold, polished stone. If there's a street on this planet that has turned the logo into architecture, this is it. And right there, among them, a big store with its name across the front. Muji. Short for Mujirushi Ryohin.

October 19, 2026

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How to Lose a CISO in 10 Words (or Less) | Straight Talk, Not Spin: Black Hat’s Hard Truths | On Location Coverage with Sean Martin and Marco Ciappelli

Our Black Hat USA 2025 coverage closes with candid conversations about what CISOs really want from vendors—clear, honest communication that connects directly to their operational needs. Sean and Marco share their reflections on the event, the pitfalls of buzzword-heavy marketing, and the importance of building trust th

August 8, 2025 · On Location

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My Reflections from ITSPmagazine’s Black Hat USA 2024 Coverage: 
The State of Cybersecurity and Its Societal Impact | A Musing On Society & Technology with Marco Ciappelli and TAPE3 | Read by TAPE3

My Reflections from ITSPmagazine’s Black Hat USA 2024 Coverage: The State of Cybersecurity and Its Societal Impact Each year, Black Hat serves as a critical touchpoint for the cybersecurity industry—a gathering that offers unparalleled insights into the latest threats, technologies, and strategies that define our col

August 14, 2024 · Redefining Society

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The Implications of Generative AI on Digital Identity, Brand Protection, and Content Marketing: A Philosophical and Sociological Reflection | A Musing On Society & Technology with Marco Ciappelli and TAPE3 | Read by TAPE3

Let's Talk About Brand Marketing | Beyond the Buzz: How to Create Lasting Impressions at the RSA Conference | "Good advertising does not just circulate information. It penetrates the public mind with desires and belief." – Leo Burnett

June 28, 2024 · Redefining Society

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Winning Buy-In: Mastering the Art of Communicating (the Value of) Security (Culture) to Management | An OWASP AppSec Global Lisbon 2024 Conversation with Ida Hameete | On Location Coverage with Sean Martin and Marco Ciappelli

In this episode of On Location, Sean Martin sits down with Ida Hameete at the OWASP Global AppSec Conference to explore how fostering a security culture within organizations can drive both security and business success. Discover practical insights on aligning security practices with company values and gaining executive

June 27, 2024 · On Location

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Cybersecurity as a Profit Center: Transforming Risk into Opportunity | A Conversation with Robert Fernandes | Redefining CyberSecurity with Sean Martin

In this episode of the Redefining CyberSecurity Podcast, Sean Martin and Robert Fernandes, CISO at the Investment Center, discuss innovative strategies for transforming cybersecurity from a cost center into a profit center, emphasizing trust, proactive measures, and interdepartmental collaboration. Tune in to discover

June 24, 2024 · Redefining CyberSecurity

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Deepfakes, Publicity Rights, and the ELVIS Act: The Intersection of Intellectual Property, AI, and Your Likeness | A Conversation with JC Heinbockel | Redefining CyberSecurity with Sean Martin

Dive into this episode of Redefining CyberSecurity, where host Sean Martin and intellectual property lawyer JC Heinbockel explore the complexities of the ELVIS Act and the evolving landscape of rights of publicity in the age of AI. Discover how businesses can navigate the legal and ethical challenges of deepfake techno

June 18, 2024 · Redefining CyberSecurity

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Let's Talk About Brand Marketing | Beyond the Buzz: How to Create Lasting Impressions at the RSA Conference | A Musing On Society & Technology with Marco Ciappelli and TAPE3 | Read by TAPE3

Let's Talk About Brand Marketing | Beyond the Buzz: How to Create Lasting Impressions at the RSA Conference | "Good advertising does not just circulate information. It penetrates the public mind with desires and belief." – Leo Burnett

April 15, 2024 · Redefining Society

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CISOs Embracing Cross-Functional Wisdom To Drive Business Success | A Musing On the Future of Cybersecurity and Humanity with Sean Martin and TAPE3 | Read by TAPE3

In this article, we explore how CISOs can dramatically enhance their cybersecurity strategies by adopting best practices from various corporate roles, from CEOs to General Counsel to HR Directors. Discover how this collaborative approach not only fortifies security measures but also aligns them seamlessly with broader

January 13, 2024 · Redefining CyberSecurity

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Beyond Traditional Software Security: Let's Explore the Concept of a Workflow Bill of Materials (WBOM) | A Conversation with Francesco Cipollone | Redefining CyberSecurity Podcast with Sean Martin

In this episode of Redefining CyberSecurity Podcast, host Sean Martin and guest Francesco Cipollone discuss the security vulnerabilities in pre-made website development tools and the importance of threat modeling and secure defaults.

January 5, 2024 · Redefining CyberSecurity

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The Importance of Software Bill-of-Materials (SBOMs) | ITSPmagazine Event Coverage: RSAC 2023 San Francisco, USA | A Conversation with Allan Friedman

In this episode, Sean Martin interviews Allan Friedman, a senior advisor and strategist at the Cybersecurity and Infrastructure Security Agency (CISA), on the topic of software bill of materials (SBOMs). The conversation covers RSA Conference, the importance of SBOMs, and how the government can help create better marke

April 11, 2023 · Redefining CyberSecurity